Last Light Run Club @lastlightrc · Asheville, NC
Wrap-up 063 Wednesday Sunset Run
- DATE
- WED · OCT 22 25
- TIME
- 6:30 PM
- LOCATION
- French Broad River Park
- DISTANCE
- 3.5 mi
- RUNNERS
- 43
- WEATHER
- 67° clear · 4 mph SW
43 runners out, three and a half along the French Broad. Headlamps came on around mile two; brewery porch wrapped at 8:30.
CONDITIONS Last warm Wednesday before sweater weather. River went orange around mile two.
43
RUNNERS
+8 vs last Wed
150
MILES, COLLECTIVE
+28 vs last Wed
7
FIRST-TIMERS
best Wed this fall
3.7K
IG REACH, 24H
+34% vs last Wed
43
TOTAL
36
RETURNERS
7
FIRST-TIMERS
84%
RETENTION
+12% MoM
MoM GROWTH
Returners 84% · First-timers 16% · Tracked across the season; tier and milestone retention recomputed nightly.
- SPOST-RUN COFFEE
Switchback Coffee
HOSTED Cold-brew station at the trailheadFree pour for first-timers. Stayed open until the last runner cleared the parking lot.
1.2K REACH4 MENTIONS - HPOST-RUN ROUND
Halfpipe Brewing
HOSTED Reserved tap at the brewery porchRound on the house for every bib-checked runner. Tab ran ~$320 across 41 patrons.
2.1K REACH6 MENTIONS - NGEAR HOST
North Slope Outfitters
HOSTED Headlamp + vest loan at the start line12 headlamps and 8 reflective vests demo'd. 4 returned with intent to buy.
580 REACH2 MENTIONS
- 01 French Broad lot was full by 6:15 — open overflow at Marshall Park next week.
- 02 Headlamp inventory tight at 12; ordered 8 more from North Slope for the 29th.
- 03 Brewery porch turnover was slow after 8 PM — reserve the back patio for the next group run.
- 04 Two stragglers needed a ride back from the bridge — adding a sweep volunteer next Wed.
Pre-fill thank-yous for Switchback, Halfpipe, and North Slope.